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Concept & Story:
A classic love story, Jiya Jale is the story of Sunaina,played by Siddhartha Basu’s beautiful and talented find,Sriti Jha. Brought up in a close and caring family,
Sunaina has just fallen in the love with the idea of love,when she meets Chandan. And they fall in love. Butthey are also caught up in a whirpool of hatred, deceit
and betrayal -- which changes their lives drastically. But even in the most trying times, the two hold their love for each other above all conventions.

Set in the picturesque landscape of Gujarat, Jiya Jale has engaging characters that the viewers will relate with. Starring newcomers Saurabh Pandey and Sriti Jha,
Jiya Jale will enthrall viewers with its unique storyline, magnificent sets and intriguing on-screen chemistry between the lead pair.

Backed by the best names from the film and television industry, the majestic sets of Jiya Jale are created by Nitin Desai. The team of Shantanu Moitra, Shreya Ghoshal and Swanand Kirkire, who were behind the chartbuster music of Parineeta and many other films, have created the title song for Jiya Jale.